While I was researching sales and marketing automation solutions, I came across several videos that were talking about Sales 2.0. I found them on allbusiness.com.
It is true that they are referring to the current trend of using social media but in ways that are fundamentally different from the traditional sales process. I found the videos very informative and learned something new. You may find them interesting too.
- What is Sales 2.0?
AllBusiness.com's Sales Advisor Keith Rosen interviews Stu Schmidt, vice president at Cisco WebEx.
- How Does Sales 2.0 Differ from Sales 1.0?
AllBusiness.com's Sales Advisor Keith Rosen interviews David Thompson, author of Sales 2.0 for Dummies.
- How Do You Shift to a Sales 2.0 Culture?
AllBusiness.com’s Sales Advisor Keith Rosen interviews Stu Schmidt, vice president at Cisco Webex.